HDI's experience has included developing integrated marketing and communication solutions such as: behavior change communications and demand generation strategies; public policy and advocacy strategies; quality of care initiatives and related marketing strategies for the promotion of private and public sector health services that maintain quality of care standards; social and commercial marketing strategies to increase access to publicly and privately financed health products and services; community mobilization and outreach initiatives, and capacity building efforts in all aspects of communications and marketing as well as project and logistics management, and financing.

HDI's approach to developing appropriate communications and marketing interventions involves drawing upon the international expertise of its innovative, enterprising and highly experienced team together with the knowledge and insight of local staff and counterparts. Using this collaborative approach, HDI jointly develops integrated and culturally appropriate solutions that reflect research-based needs, support program objectives, lead to tangible results, promote sustainability, foster capacity building and maximize donor efforts by reaching out to the private sector for collaborative partners