We Create
Transformative Solutions.
Through principles of behavioral sciences, design thinking, and proven practices from the commercial sector we integrate behavioral insights, emerging technology, and market know-how to catalyze change that lasts.
Humanizing technology
for behavior change
​Our foundation is behavioral science. Our approach is human-centered. We distill insights from research, transforming them into ideas. We create solutions from ideas, develop learning objectives and behavior change indicators. These evolve into prototypes, are user tested, and refined throughout the design process. Our digital innovations are research-driven, user-tested, interactive, gamified, immersive solutions, with embedded data analytics and precision messaging to influence behaviors. With formative research and continuous user testing and iteration, we ensure that we will deliver an engaging, relatable, and impactful product.
Our Services
Social and Behavior Change
HDI specializes in social and behavioral change, offering strategy and implementation of comprehensive 360-degree campaigns to drive impactful social transformation and improve people's lives. Over 25 years of our history, we have created pathbreaking innovations in traditional media, IVR, digital media, gamification, and nudge bots.
Design Thinking
HDI employs Design Thinking to work closely with clients, partners and beneficiaries to create disruptive solutions for some of the most ‘wicked problems’ problems of our times, ensuring innovative and effective results that prioritize people and social impact. Techniques such as empathy mapping, rapid prototyping, and user journey mapping are used to foster creative problem-solving.
Tech-Based Solutions
HDI provides tech consultancy services with a focus on social impact, leveraging AI for social good, AR-VR-based training solutions, chatbots, and digital games to address diverse client needs and enhance community well-being. Our solution to improve SRH resulted in innovations such as Go Nish Go, a digital game for adolescent girls, which has not only won international awards but has also shown remarkable impact through randomized control trials and other evaluations.
Research and Data Analytics
HDI is not only a pioneer in creating bespoke research bots embedded within apps/games to measure their efficacy, but we also leverage advanced technologies to deepen the insights derived from data generated by our interactive games, applications, and chatbots. Through the combined power of MongoDB and AWS, HDI transforms raw data into actionable insights, driving evidence-based decision-making in the development of our digital health interventions.
Areas of Work
Global health
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Family planning and reproductive health
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Maternal, child, and neonatal health
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HIV/AIDS
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Malaria
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Neglected tropical diseases
Health system strengtening
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Demand generation
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Social franchising
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Branding and marketing
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Network Marketing
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Business coalitions and workplace initiative
Democracy, human rights, and governance
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Demand generation for citizen participation in local governance
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Inclusion of women and youth in the governance process
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Engagemgent of journalists and citizen reporting
Gender equality and women’s empowerment
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Agency, social support, and resources through digital interventions
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Gender-based violence and root causes
Nutrition
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Multi-sectoral engagement between nutrition, agriculture, WASH, and gender
Climate Change
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Preservation
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Conservation
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Climate Adaptation and Resilience
Adolescent
Sexual Reproductive Health
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Agency
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Menstrual hygiene
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Negotiation skills
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Contraception
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Gender based violence
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Life and career choices
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Mental health
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Online safety
Water and sanitation
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Private sector engagements
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Multi-sectoral engagement between nutrition and sanitation
One Health / Global health security
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Establishing link between human behaviors and zoonotic disease emergence